Job Search Tactics for the Gig Economy
Understanding the Gig Economy
The term ‘gig economy’ is becoming increasingly more popular in modern society, describing businesses based around temporary, freelance, or contract-based work. This form of work is rapidly growing and becoming more widespread. If you’re considering working in the gig economy, then understanding it fully is key so you can be equipped for the job search that follows.
Research Companies and Job Descriptions
Before beginning your job search, research prospective companies and job postings in the field. This should include online resources such as Workible, but also traditional channels such as job boards and newspapers. This way, you’ll know the landscape well and be able to target employers you’re interested in. Focus on the specifics and look for skill, experience, and personal characteristics they’re looking for in an ideal candidate. This might help to shape your search so you can tailor it towards the roles you’re most interested in.
Identify What Sets You Apart
When searching for jobs, think about what skills, experiences, and qualifications set you apart from other applicants. This will give you an edge during your job search, and will help to focus your application on your unique experience and knowledge. Don’t be afraid to outline any credentials or certifications appropriately. This will demonstrate to potential employers your commitment to and aptitude for the job.
Polish Your Online Image
Online presence can play a major role in today’s job search. When searching for jobs, ensure your social media profiles, such as LinkedIn, Twitter, and Instagram, reflect the kind of employee you are. This includes taking care with language and comments, images, and even profile information. This will give employers an idea of your online presence and character.
Reach Out to Potential Employers
Approaching recruiters or potential employers directly can be intimidating, but it’s often worth it. Send out emails, check resources such as job fairs or co-working spaces, and call up key contacts. Don’t be afraid to take the initiative - employers may be impressed by your tenacity.
Adapt to Working remotely
The primary difference between the gig economy and a traditional job is that much of the work is done remotely. Make sure you’re comfortable with technologies such as email, videoconferencing, and collaboration programs, in order to stay on top of communication with clients. Familiarizing yourself with relevant tools can help you remain productive in this kind of work.
Be Prepared to Network
When searching for prospective jobs, don’t forget to network. This doesn’t always have to be in person - join online groups and forums, and take advantage of any contacts you may have. It’s important to build a solid professional network, as this could help you to find a job in the gig economy.
Summary
The gig economy is an expanding field of work, and requires tailored job searching tactics. Understanding employers, further researching the field, and pinpointing what makes you a great employee are a few of the tactics to consider as you search for gigs. From researching companies and identifying what sets you apart, to polishing your online image and networking, there are many ways to get the best out of the gig economy.