Maximizing Opportunities at Career Fairs

Attending a career fair can be intimidating but is an excellent way to connect with potential employers and give your job search a boost. Here are some tips to help you maximize the opportunities available and land the job you’re looking for.

Research Employers Beforehand

Before attending the fair, research the companies that will be present. Look up their contact info, job postings, and other pertinent information so that you can ask them informed questions when the day arrives. Make sure to bring copies of your resume and cover letter to leave with employers.

Prepare Your Pitch

Standing in front of an employer and answering questions can be intimidating, but it doesn’t have to be. Having a rehearsed “elevator pitch” in your back pocket can help you answer questions clearly and confidently. Make sure to practice it before the fair so that it rolls off your tongue naturally.

Dress Appropriately

You represent both yourself and your potential employer when attending a job fair. Make sure to dress appropriately, given industry standards. There’s such a thing as being too dressed up, so don’t go overboard. A nice but professional outfit should suffice.

Be Proactive

When attending a job fair, take the initiative and ask the employers questions about potential job openings and their organization. Doing this helps them remember you and gives you a chance to prove yourself. Employers will appreciate your enthusiasm and that you took the extra effort.

Follow Up

The job search doesn’t stop when you leave the career fair. Make sure to follow up with employers by email or phone. Right after the career fair is a great time to reach out, as the employer will still have you top of mind. Keep track of the companies and contacts you spoke with and send tailored messages to each one.

Take Advantage of Extra Opportunities

Many career fairs will feature seminars or workshops that you can attend and workshops you can register for. These are great opportunities to demonstrate your skills and knowledge, meet potential employers, and increase your chances of landing a job. Don’t let the opportunity pass by.

Prepare for the Unexpected

Career fairs can be unpredictable, but if you’re prepared for anything, you have a better chance of making the right kind of impression. Keep extra copies of your resume and business cards on you at all times. If you forget someone’s name, grab a drink of water and compose yourself before asking for it again.

Make Connections

Networking with professionals in the same field as you can be incredibly beneficial down the line. Don’t be afraid to exchange contact information with others you meet, or to stay in touch with employers or recruiters if you feel like you made a connection. The more people you know, the more assistance you can get down the line.