Top Careers in Marketing Salary Insights

Marketing is an ever-evolving field with a variety of career options to choose from. Not only does it offer attractive salaries, but the ability to work with a wide range of companies on the latest industry trends makes it an attractive option.

Public Relations Manager

Public relations managers are responsible for managing the relationships between a company and the public. Through media outreach, advertising campaigns, and social media, PR managers build and maintain relationships with current and potential customers. The median annual salary for public relations managers is around $113,000.

Marketing Analyst

Marketing analysts use quantitative methods to improve a brand's performance. They collect data on consumer behaviour, competitor information, and current trends in the market. With this information, they help develop strategies to improve the company's visibility and profitability. The median annual salary for marketing analysts is around $66,000.

Market Research Analyst

Market research analysts are responsible for collecting, analyzing, and interpreting data related to a target market. They use a variety of methods such as surveys, focus groups, and interviews to learn more about their target audience. Market research analysts typically earn around $63,000 per year.

Strategic Planner

Strategic planners develop plans for a company's future. They review customer feedback, industry trends, and competitor performance to help create a vision and goals for the company. Strategic planners typically earn around $75,000 a year.

Social Media Manager

Social media managers are responsible for creating and maintaining a company's presence on social media platforms. They create and post content to engage followers, build relationships with customers, and boost brand awareness. The median annual salary for social media managers is around $58,000.

Digital Marketer

Digital marketers leverage digital techniques to reach and engage their target audience. They create and launch campaigns on social media, search engine optimization, and content marketing. Digital marketers typically earn around $68,000 a year.

Content Marketer

Content marketers create and distribute valuable content to their target audience. They use creative methods, such as blogs, videos, and graphics, to engage customers, build relationships, and promote the brand. Content marketers typically earn around $65,000 a year.

Creative Director

Creative directors lead a team of creatives, such as graphic designers, writers, and videographers. Their job is to develop a creative strategy that will elevate the brand and generate consumer interest. Creative directors usually earn around $105,000 a year.